The real challenges technology companies face today are human, not technical. And that’s a normal part of the cycle, not a failure of venture capital or innovation.

From Founders Fund’s manifesto explaining their investment thesis, What Happened to the Future?

In the late 1990s, venture portfolios began to reflect a different sort of future. Some firms still supported transformational technologies (e.g., search, mobility), but venture investing shifted away from funding transformational companies and toward companies that solved incremental problems or even fake problems (e.g., having Kozmo.com messenger Kit-Kats to the office).

We believe that the shift away from backing transformational technologies and toward more cynical, incrementalist investments broke venture capital.

… What venture backed changed and that is why returns changed as well. 

I would argue the shift in "what venture backed" and "why returns changed" is a natural part of the cycle, rather than an indictment of short-sighted or incrementalist venture capitalists. We’re still working on absorbing the big structural changes created by transformational technologies of the Internet and mobile telecommunications. Today’s small innovations, fake problems and trivial startups are a key part of the process to absorbing big technological changes: small innovations disseminate new ideas and create waves of little disruptions throughout a wider range of industries, cultures, niches and use-cases  (i.e. a dating site for every ethnicity, religion and country) until we reach cultural and economic saturation.

And at saturation (cultural and economic), the world of a million startups collapses into a thousand big companies as they hit the reality of a technological plateau like hitting the Death Star’s energy shield. And oddly, all those features and small business models that made no sense on their own suddenly make sense once they’re combined. That’s how innovation happens today.

And that’s when the next big technological innovation happens. If you are Founders Fund, that’s what you’re investing in.

But in the meantime, there are still lots of problems to solve. And they aren’t technological problems, but human problems.

 

Consider Airbnb.

Consider Airbnb. What happened to Airbnb is not a problem that can be solved simply by a better algorithm or better technology, because it’s a cultural problem.

The believers and early-adopters use Airbnb with a heightened understanding of the context of their impact on collaborative consumption; the late adopters use Airbnb because it’s cheaper than a hotel room. The ethos disseminates slower than the technology. And that’s natural, but it’s also why communities and social technologies struggle as they grow. Some work through their struggles and grow unchecked because their network effects and core product are so strong (i.e. Facebook), but many never make it through the cultural chasm (i.e. MySpace). Technology scaled faster than culture.

 

Consider the economic collapse of 2008.

Or consider the economic collapse of 2008. The problem of unchecked derivatives and subprime mortgages weren’t problems of not enough information, but too much information. Companies disclosed mountains of data on their derivative positions, but nobody could properly evaluate the positions and inherent risks. The data was there, but we ignored it because it wasn’t possible for us to process. We all assumed someone else was doing the analysis. Technology changed faster than government regulation.

 

Consider the debt ceiling debacle and the jobless recovery.

Think about the recent debt ceiling debacle and the range of analyses about the “jobless recovery”: the real cause is the rising concentration of income and power inequality in the US. What’s happened?

After a great technological revolution or a major economic transition, as when America changed from a nation of farmers to an urban industrial one, there is often a period of great concentration of wealth, and with it, a concentration of power in the wealthy. That’s what we saw in 1928, and that’s what we see today.

Still wonder why we’re stuck in a jobless recovery?  Or wonder why we’re debating about the future of the middle class?

Technology and government created a winner-take-all society. The problem of wealth and power inequality is a problem that was created because technology created deep structural changes in how business works that culture, government and legal systems haven’t caught up to yet. That’s what happens after periods of great technological revolution. Technology scaled faster than regulation, culture and our systems of governing.

 

The route forward.

But the route forward isn’t simply to tackle bigger, harder, more complex technological challenges. It’s to tackle bigger, harder, more complex human infrastructural challenges with the technology at hand.

Once we do, and once the impact of the big innovations have disseminated throughout the slowest-to-change institutions, then we’ll be able to break through the technological plateau.

What’s left to change? Everything largely untouched by the last technological revolution. How we educate people. How we govern. How our legal system works. How we operate cities, build roads, manage infrastructures. And how we run and operate all systems that we created before the Internet came around. We have the technology at hand to solve these problems, we just need to apply it better.

I bet Founders Fund knows this, btw. Wonder why Peter Thiel (Managing Partner of Founders Fund) has been such an advocate of upending higher education?

Wild ideas, trivial startups and fake problems have an important role to play in the technology absorption process. Let’s just be intellectually honest about the role they play: they are a means to an end, not the end themselves.

Hello, I'm Taylor Davidson.
I'm an early-stage VC and a photographer. If you liked this post, please subscribe to this blog. For more like this, check out the archives, and follow me on Twitter @tdavidson.
  • http://dr1665.com Brian Driggs

    Wow. Seriously? Someone shared this link with me today and I was a bit hesitant at first because, well, VC. I tend to prefer bootstrapping because I see so much trouble in the world today due to people borrowing money. They have to borrow to get started. they have to borrow to grow. They have to borrow to make payroll. Whatever happened to living within your means?nnI’ve lost track of how many times I’ve been blown off when I say business should exist to make a difference before a profit, and I’ve heard a lot of talk of VCs generally investing in cookie-cutter startups – all cranking out different shades of the same crayon in pursuit of near-term returns – but the way you closed your post here today, Mr. Davidson, really spoke to me. nnWe need to begin with the end in mind. And not really the end, but the next waypoint on the journey in “that” direction. Why are we going that direction? How do we help people change course and support them in the journey? What does that future look like? Why does it look that way? And how do we communicate that vision?nnI believe it is impossible to keep people from learning that which they see as valuable to them. Why do you want to know this stuff? How do you see yourself using it? What can we do to help? To that end, I’m trying to stand the journalism industry on its ear by building a small, online automotive journalism “school.” It’s a lofty goal, for sure, but we can’t keep doing the same thing over and over again and expecting radically different results (which is pretty much what the digital media industry is doing these days).nnBeyond that, whenever I find myself driving between Phoenix and LA, I can’t help but look out at the vast, open desert and dream of new types of communities, built from recycled materials, wherein everyone shares in the ownership of the entire community, maintaining the wireless communications, solar and wind power, collecting rainwater, and being part of the environment. Living in harmony with each other and with the world. nnAnd who doesn’t have opinions on how to revamp the legal and political systems?nnApologies for the long-winded comment out of left field, but my entire perception of venture capitalism just shifted reading this. I’m not looking for any investors, this isn’t some kind of lame attempt at reverse psychology. It’s just really cool to see there are people out there with the means to invest in new ventures who are looking for more meaningful concepts. nnThank you for that

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  • http://www.taylordavidson.com Taylor Davidson

    Seriously.nnOne note, I don’t think business should exist to make a difference *before* a profit: making a difference and making a profit need not be sequential, but deeply tied together. In fact, I believe that “doing good” and making a difference can be a core competitive advantage and a key to making a profit (see:u00a0http://taylordavidson.com/writing/2010/05/17/doing-good-is-good-business/ )nnVCs fund cookie-cutter startups because they believe they are the fastest, easiest, best way to earn outsized financial returns: and in many ways, they are right. In today’s situation, they are making rational funding decisions. But it need not always be that way.nnVCs wouldn’t fund cookie-cutter startups if they didn’t get media attention, or get accolades from society, or get bought. u00a0If the returns weren’t there, then VCs wouldn’t make those investments. The “blame”, if you want to think about it, doesn’t fall on VCs but on everyone in the economy that helps support making cookie-cutter startups a rational decision.nn(i.e. if you don’t want people to build junk then don’t buy, pay attention to, or reward junk.)nnThank you for reading and thinking even after you realized I’m a VC :)

  • http://www.hellodelight.com/ matthewbward

    nnnnnnnnnGreat post.u00a0 I didn’t read this too closely in the letter, I guess, but I just reread it now.u00a0 Certainly we can all agree that technology is part of a reciprocal relationship with culture:u00a0 research questions that lead to technology innovation often stem from cultural environs, and culture either welcomes or rejects technology.u00a0 Opportunity emerges because of the difference in their rates of change.u00a0 Technology probably moves much, much faster than culture.u00a0 And that creates a couple investment strategies that have always and will always have merit:u00a0 problems looking for solutions or solutions looking for problems. u00a0Different investors desire different strategies but neither is more right than the other (on a macro level). u00a0u00a0u00a0

  • http://dr1665.com Brian Driggs

    You make a good point, Taylor, though I think it can take a little extra push to slow the pendulum and get it swinging back toward center. One side is profit, the other is social good, the ideal is in the middle, methinks, keeping the pendulum’s travel relatively balanced between the two. nnI picked up a copy of Inc. Magazine this weekend while traveling back and forth between IND/PHX and read through their section on the Inc. 500. There’s an interesting blurb about an organization in the DC area which buys distressed properties, fixes them up, and helps locals buy them. Can’t recall the name of the CEO, but do remember him saying something to the effect of, “If we can further our mission and do more social good at the cost of a couple percentage points return, we’ll do that.” They don’t even show the bank their mission/values anymore – just the numbers. nnIt’s a smart angle. Social entrepreneurs (entrepreneurs, read your other post) need to speak the language of the numbers if they want to affect change in the markets. Speaking a foreign language louder does not make it understandable. nnAppreciate the reply. Subscribed. Lots to learn.

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  • http://www.taylordavidson.com Taylor Davidson

    I saw a quote the other day that said “technology ate culture”, but can’t remember the associated content or context.nnBut I loved it as a phrase describing the different rate of change between technology and culture.nnAnd yes, that different rate of change is what creates opportunities for innovation. Some will choose to invest in it, some will not, and that’s ok. The key is just for the system to be healthy, meaning that there are opportunities for all types of innovation, big and small, and all types of innovation strategies. Yin and yang :)

  • http://www.taylordavidson.com Taylor Davidson

    My theory: social entrepreneurship will spread once the ethical edge is a source of competitive advantage, once “social good” = good business strategy. And that happens once enough people u00a0pay attention and reallocate their time, their money, their attention to businesses with an ethical edge.nn(Details:u00a0http://taylordavidson.com/writing/2010/01/18/is-an-ethical-edge-the-new-source-of-competitive-advantage/ )nnAnd thank you :)

  • http://www.taylordavidson.com Taylor Davidson

    My theory: social entrepreneurship will spread once the ethical edge is a source of competitive advantage, once “social good” = good business strategy. And that happens once enough people u00a0pay attention and reallocate their time, their money, their attention to businesses with an ethical edge.nn(Details:u00a0http://taylordavidson.com/writing/2010/01/18/is-an-ethical-edge-the-new-source-of-competitive-advantage/ )nnAnd thank you :)

  • http://dr1665.com Brian Driggs

    “The final takeaway: any investment theory today should be based on injecting humanityn and creating authentic value for a society and economy ready to move beyond the massconomy.”nnPREACH IT.nn:highfiven

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