Part two of an interview with Ellen Boughn about photography and emerging business models for creative content.
Part one of a two-part interview with Ellen Boughn was about photography, social media and online business strategies, focusing on how to “be a hub”; part two continues the thought to consider how to “be a story”. From my conversation with Ellen:
How can photographers move their story-telling skills into a broader context? And why is this important? Taylor responds, “Telling good stories is a necessity for photographers. But creating a story creates much richer interactions. It’s these broader interactions that are the biggest artistic and business opportunities today because the economics of creating context have changed (i.e. cheaper to connect, create communities, empower niches), making rich experiences and interactions more available, possible, and powerful than ever before.”
Read the rest at Be a Story on Ellen’s blog, and read more about how to “be a story” by creating context for your content, from a presentation at Photoshelter’s Austin Photo Seminar “Thriving in Uncertain Photographic Times”.
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PS: Learn more about my boutique consulting practice NARRATIVELY, focusing on online strategies and social media planning for photographers and photography companies.
PPS: Fast Media Magazine, Taylor Davidson is moving up in photo business strategy.
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